Hi, I'm Katie. My journey hasn't been straight out of a fairy tale. It started with my dad giving me just £40 a week to survive, when I was over £50,000 in debt to start up my salon with ZERO clients. I grew my brand that's now taking over half a million a year, and took me from my first salon to franchising my own brand having a chain of 5 salons and academies up and down the country. Along the way, I grew from no clients to over 17,000 in one location alone and growing a team so I could have freedom bringing up my children on my own.
Dropping out of school at 13 due to bullying, I had no qualifications to my name, just a tonne of resilience. That resilience turned into ambition, leading me to the world of modelling. It wasn't just about posing for cameras; it was my first real learning of teaching me the ropes of marketing and personal branding.
At 18, I started my own business KG Model Management, starting from my parents' office. But soon I wanted a real location which was when I found my salon. As the demand for beauty treatments started to grow I decided to focus on the salon and close the agency. That decision was tough but the best thing I ever did - I started to build a team, win awards and become fully booked!
Don't get me wrong, the first couple of year were hard! This wasn't an overnight success. The option to go bankrupt felt easier than carrying on but quitting isn't in my DNA. I studied every business book, listened to every podcast, took every course I could to learn business. The salon transformed into a multi-award-winning brand, and has given me opportunities to help those in our industry.
Today, as the CEO of the KG brand and through parts of my business like our eyelash training academy, a globally sold lash and brows product range, and my podcast and becoming a best-selling author, I've made it my mission to help beauty businesses. It's not just about my achievements - like transforming my life from living on £40 a week to enjoying the freedom I always wanted or winning over 18 awards. It's about what I can help you achieve.
I started with next to nothing, faced down my share of adversity, and built something I'm proud of. Now, I'm here to share what I've learned, helping you build your dream without falling into the traps I did. If I made it from there to here, imagine where we can take your business together.
My clients have tripled their income, slashed their working hours, and transformed their businesses that work for them, not the other way around. All through a combination of implementing strategies, community support, and personalised 121 coaching.